Ontario’s newest casino and entertainment resort is still waiting patientlyto open its doors, with 2021 now looking the most likely opening date.Construction of the Pickering Casino Resort is all but complete, with theresort, envisioned by architect CGL Architects, creating an aestheticallypleasing addition to the Pickering skyline.

The operator is one of Canada’s largest casino games operators and now officially done with the 1 st phase of construction of its new Pickering Casino Resort. Pickering Casino Resort was initially scheduled to open towards the end of 2019, but the grand opening has now been bumped up to 2020 following necessary adjustments that had to be made. New casino proposed for City of Pickering Leave a comment According to the Pickering News Advertiser, the City of Pickering received an application from Pickering Developments to rezone a section of land located just south of Hwy. 401 and on the north side of Bayly Street to accommodate a tourist destination named Durham Live.

The project is set to become the number-one entertainment and recreationresort in the district nearby Yonge Street. Pickering Casino Resort will be amajor facet of the long-awaited Durham Live development, which will come at atotal cost of $2 billion, spanning 240 acres. As the jewel in the crown, let’stake a deeper dive into the potential of Pickering Casino Resort, Ontario’slatest Vegas-style venue.

Phase Oneuncovered

As part of its “Phase One” project, the resort would have a thriving casino floor, with more than 2,000 slot machines and over 100 table games to choose from. Many of the slots will have progressive jackpots attached that can pay out eye-watering prizes. These pooled progressives have transformed the popularity of slot games online too, with jackpots often split across games developed by a specific software studio.

In total, there is set to be 330,000 square feet of gambling space, withlive dealer “stadium” tables also due to become particularly popular with thevenue’s patrons. That’s because it will offer on-demand gaming for players,even if the physical tables are full up.

Aside from the gaming opportunities, Phase One of the Pickering CasinoResort is due to contain a string of dining options for guests. With upscalebuffets, food halls and more exquisite restaurants, the idea is to attractpeople that won’t necessarily spend a cent at the casino tables, but venture toPickering Casino Resort for an evening out of delectable food and drink.

The resort itself will be managed by One Toronto Gaming, which is also dueto open the Casino Woodbine Resort in the coming months. The company combinesexpertise from the Great Canadian Gaming Corporation and Brookfield BusinessPartners, with the aim of transforming the gaming and entertainment scene forGreater Toronto.

Phase Two –cementing Pickering Casino Resort as a live entertainment venue

The second stage in the resort’s development will firstly be a luxurious five-star on-site hotel. The 275-room hotel will be inspired by contemporary “style and personality” according to the resort’s official site. Furthermore, the resort will also house a new 2,500-seater concert arena, with the aim of attracting the world’s biggest music acts, dance performers, comedians and much more.

It’s hoped that Phase Two of the Pickering Casino Resort will also have atransformative impact on the local economy too, creating up to 2,500 new jobs,and cementing Pickering as Toronto’s newest entertainment hotspot.

Phase Three and the future for the project

In total, the entire project is due to create 7,500 jobs for the Pickering economy. Once the casino, restaurants, hotel and live arena are up and running, Phase Three will see the rest of the Durham Live project commence. Most intriguing of all is the new 250,000 square feet of film studio space which is set to house TriBro Studios. The purpose-built studio will be the first in the Greater Toronto district. Pickering’s city mayor, Dave Ryan, described the TriBro Studios project as “one of the main arts, cultural and filming hubs” throughout Ontario. In addition, the project will also house a 100,000 square feet convention centre and another 150,000 square feet of dining space.

Once completed, this area is not only going to bring plenty of joy to thecity of Pickering, it will also yield approximately $1.3 billion in annual GDPfor the district. Furthermore, it will generate over $600 million in annual taxrevenues, which can be spent on more public services across Pickering. It’scertainly an exciting time for this corner of Ontario, which could become oneof the coolestplaces to visit in the province. With light at the end of the tunnel in2021, hope abounds that North Americans and those further afield will be ableto experience Pickering Casino Resort in all its glory soon.

New Pickering Casino Job Fair

A new destination in the Greater Toronto Area, Pickering Casino Resort by One Toronto Gaming is poised to attract thrill seekers from near and far, offering an impressive alternative to venues in Toronto, Barrie, and Niagara Falls. The state-of-the-art Pickering Casino Resort is multi-faceted, featuring a variety of original restaurants, a boutique hotel, performance venues, ample parking, the latest slots and table games.

Given its numerous components and its size — Pickering Casino Resort presented a unique opportunity for branding and visual identification. Entro conducted thorough background research and led collaborative discovery sessions with stakeholders, the outcome of which was a strong brand strategy, with a visual identity and language that is versatile enough for all applications. Together with One Toronto Gaming, our goal was to create something bold yet elegant, a visual expression capable of distinguishing Pickering Casino Resort from its peers while working well within the One Toronto Gaming family.

Casino Pickering Open Date

The logo design is successful as it is visually striking but also rich with meaning, a layering of many parts and ideas that come together as one whole. The brand’s array of circular forms generates visual excitement, as their spiral resembles dazzling fireworks or sparks. Their motion draws the eye inward, to the abstract image at the brand’s centre. This negative space can be read multiple ways: as a ‘P’ for Pickering, as an ‘O’ for One Toronto Gaming, or as a classic symbol of the casino experience – the coin or token. To acknowledge that the resort offers a refined sense of excitement and a casually upscale experience, the form is restrained, leaving ample white space and clean, unadorned shapes.

Pickering Casino Careers

The brand’s warm palette, graphic elements and key messages create a unique character and tone of voice that conveys the innovative and welcoming atmosphere of Pickering Casino Resort. The supporting typeface is modern, easy to read and lends itself well to all applications. The typeface used, Gotham, is geometric sans-serif typeface designed with Gotham Medium for ‘Pickering’ and Gotham Book’ for ‘Casino Resort’ to differentiate the two. There is a large contrast between these font types, and the typeface has a vertical axis. This modern and clean typographic presence not only supports the intricate identity artwork, but it also lends itself well to various applications, including signage, and enhances the recognition of the Pickering Casino Resort’s visual identity.